David Deacon

David Deacon is Professor of Communication and Media Analysis in the Department of Social Sciences, Loughborough University. He studied at Trent Polytechnic and the University of Leicester. Before arriving at Loughborough in 1990, he taught at Coventry Polytechnic and was a research associate at the Centre for Mass Communication at the University of Leicester.

Since 1990 he has been responsible for the conduct and management of several major media-based research projects. These include news reporting of quangos in Britain (ESRC funded), media reporting of social science research (ESRC), the voluntary sector in a changing communications environment (ESRC) and media coverage of the poll tax (ESRC). With Peter Golding and Michael Billig, he has conducted media monitoring for the Guardian newspaper of the 1992, 1997 and 2001 election campaigns. In 1999-2000 he worked as an 'international expert' on behalf of the European Institute of Media and O.S.C.E. monitoring domestic broadcast coverage of the 1999 Croatian general elections. 

David has co-authored several books on media and communication. His research with Peter Golding of media reporting of the poll tax was published in 1994 ('Taxation and Representation: The Media, Political Communication and the Poll Tax'), followed by 'Mediating Social Science' in 1997 (with Natalie Fenton and Alan Bryman), and 'Researching Communications: A Practical Guide to Methods in Communication and Media Analysis' in 1999 (with Mike Pickering, Peter Golding and Graham Murdock). He has also written many articles and chapters on politics, media and communication.

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