Market Research: where to find information

There are many sources of market intelligence when researching a new course. This page provides a selection of some key information sources and related links to those available online.

 

Area of market research

Sources and links to further guidance

Current students/applicants in the subject area and potential students on feeder courses

Higher Education Statistics Agency (HESA)

Internal sources

British Council

The Department for Education

The Data Service

Universities and Colleges Admissions Service (UCAS)

Current interest 

Google Insights

Sector Skills Councils

Professional Associations and Industry Links 

Internal sources

Employability and the labour market, including future trends 

Annual Population Survey

Annual Survey of Hours and Earnings (ASHE)

Annual Business Survey

Keynote Market Reports

Global Market Information Database (GMID)

Sector Skills Councils

Professional Associations and Industry Links

Competitor Analysis 

Some advice, guidance and links relating to competitor analysis

 

 

 

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