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Dept of Computer Science
University of Leicester
Leicester, LE1 7RH
United Kingdom

T: +44 (0) 116 252 2129/3600
F: +44 (0) 116 252 3604

 

Effie Lai-Chong Law - B. Soc. Sc. (HKU), M. Soc. Sc. (HKU), Dr. phil. in Psychology (LMU, Germany)

 
Effie Law

F1 Computer Science Building                                                            
Department of Computer Science,
University of Leicester,
University Road,
Leicester,
LE1 7RH.

T: +44 (0)116 252 5341
F: +44 (0)116 252 3915
E: elaw at mcs dot le dot ac dot uk

 

I am also a visiting Senior Research Assistant at ETH Zürich (Swiss Federal Institute of Technology), Switzerland.

Research Interests

  • Human-computer interaction (HCI): usability, user experience (UX)
  • Technology-enhanced learning (TEL): game-based learning, computer-supported collaborative learning
  • Learning theories: situated cognition, creativity, reflection

Here is a link to my publication list.

Here is a link to IDEAS.

Recent Events/News

  • The project SELPRAF has been launched! 
    SELPRAF logo
  • DEVISE II: Design and Evaluation of Innovative Interactive Systems: Interdisciplinary and Trans-sectorial Training (COST-IC0904 TwinTide Training School), 30th October - 3rd November 2011, Bertinoro, Italy
  • Associate Chair of Conference for Human Factors in Computing Systems (CHI) 2012
  • Invited talk in SIGCHI Finland, 18th October 2011, Helsinki, Finland
  • Invited keynote talk in the Third International Workshop on Quality of Multimedia Experience (QoMEX 2011) Good User Experience: Yes! But what is it?, 7th September 2011, Mechelen, Belgium.
  • Invited keynote speech in ACM SIGCHI Symposium on Engineering Interactive Computing Systems (EICS) 2011, The Measurability and Predictability of User Experience, 13th June 2011, Pisa, Italy.
  • Editorial Board Member of Interacting with Computers, Elsevier (since March 2011)
  • Effie Law, Ebba Hvannberg & Gilbert Cockton (Eds.) (2007) Maturing Usability: Quality in Software, Interaction and Value, Springer UK.
    Maturing Usability
  • DEVISE: Training School on Design and Evaluation, 29th June - 4th July 2008, Bertinoro, Italy

 Research Projects

  • Past
    • PROLEARN (2004-2007), European Commission 6th Framework Programme NoE (ETH Zürich, 417K EUR ~ 310K GBP; Total grant: 6 million Euro)
    • COST294-MAUSE (2005-2009), European Commission ESF COST Action (ETH Zürich, varying yearly grant, on average: 90K per year)
    • I4Camp (2005-2008), European Commission 6th Framework Programme STREP (University of Leicester, 382K Euro ~ 260K GBP; Total grant: 2.6 million Euro)
    • EFFUSE (2005-2009). National project on HCI in Medicine (in collaboration with Svetlena Taneva, PhD candiate), funded by Schweizer Staat Sekretariat für Bildung and Forschung (Swiss State Secretary for Education and Research) (Total grant: 220K CHF ~ 96K GBP)
    • MerLab (2008-2009). Lenonardo da Vinci Lifelong Learning Programme (University of Leicester, ~29K Euro; Total grant 193K Euro).
    • 80Days (2008-2010). European Commission 7th Framework Programme STREP (University of Leicester, ~350K Euro; Total grant: 3.3 million Euro)
    • iCOPER (2008-2011). eContentplus, European Commission 7th Framework Programme (University of Leicester)
  • Running
    • ROLE (2009-2013). European Commission 7th Framework Programme Collaborative Project (University of Leicester, ~497K Euro; Total grant: 6.6 million Euro)
    • SELPRAF (October 2011- September 2013). Lenonardo da Vinci Lifelong Learning Programme (University of Leicester, ~34K Euro; Total grant ~ 250K Euro)
    • Representing Re-Formation (October 2010 - September 2013). AHRC (with History of Art, Space Research Centre, School of Museum Studies).

 Reviewer for Conferences and Journals

  • International Workshop on Internationalisation of Products and Systems (IWIPS): 2004, 2005
  • Conference on Human Factors in Computing Systems (CHI) 2005, 2006, 2007, 2008, 2009, 2010, 2011
  • HCI Conference (British HCI Group) 2005, 2006, 2007
  • NordiCHI: 2006, 2008, 2010
  • IFIP TC13 International Conference on Human Computer Interaction (INTERACT): 2007, 2009
  • International Journal of Human Computer Interaction (IJHCI)
  • International Journal of Human Computer Studies (IJHCS)
  • Interacting with Computers (IwC)
  • Journal of Usability Studies (online)

Scientific Coordination Work

  • Chair of the project COSTIC0904-TwinTide
  • Chair of the project COST294-MAUSE
  • Co-chair of International Workshop on User Interfaces Quality Models, 12-13 September 2005, Rome, Italy (in conjunction with INTERACT 2005)
  • Co-chair of International Workshop on "User Experiences - Towards a Unified View" in conjunction with NordiCHI 2006, 14th October 2006, Oslo, Norway.
  • Co-chair of International Workshop on "Report, Review and Refine Usability Evaluation Methods (R3-UEM)", 5th March 2007, Athens, Greece.
  • Co-chair of International Workshop on "Towards a UX Manifesto" in conjunction with HCI 2007, 3rd September 2007, University of Lancaster, UK
  • Co-chair of International Workshop on "Downstream Utility: The Good, the Bad and Utterly Useless Usability Evaluation Feedback", 6th November 2007, Toulouse, France
  • Co-chair of Student Volunteers Committee of IFIP TC13 International Conference on Human Computer Interaction (INTERACT 2007)
  • Co-chair of Special Interest Groups (SIG) Committee of Conference on Human Factors in Computing Systems (CHI 2008)